Maruti Suzuki Launched SX4 Hybrid Cars & Eeco Charge Electric Vehicals

India's car market leader Maruti Suzuki today handed over first lot of Two Maruti Suzuki SX4 Hybrid cars and One 'Eeco Charge' to Mr Arvinder Singh Lovely, Hon'ble Minister of Transport for NCT Delhi. The vehicles intended for use at the forthcoming Commonwealth Games, were handed over by Mr. Shinzo Nakanishi, Managing Director and CEO, Maruti Suzuki India Limited, in the city.

Maruti Suzuki has made ready a lot of 14 future technology vehicles for the use at Commonwealth Games. These include 10 Maruti Suzuki SX4 Hybrid Cars and 4 Maruti Suzuki 'Eeco Charge' vehicles. The balance vehicles will be handed over to the Commonwealth Games Organising Committee for use by the Officials during the Commonwealth Games.

On the occasion Mr. Shinzo Nakanishi said, "I am happy that engineers at Maruti Suzuki have developed these future technology vehicles. This project has helped our engineers to increase their knowledge and enhance their R&D capability. We are grateful to the Government for their leadership to promote green technology in automobiles. Maruti Suzuki is happy to be associated with the Commonwealth Games national initiative, through these vehicles."

Maruti Suzuki has developed the SX4 Hybrid vehicles and 'Eeco Charge' concept vehicles as a part of the demonstration fleet. The demonstration of the fleet of SX4 Hybrids and 'Eeco Charge' vehicles at the Commonwealth Games 2010, is in line with the ambitious NHPP and MNRE program outline.

SX4 Hybrid and 'Eeco Charge' concept development has been taken up by Maruti Suzuki as a part of the Government initiated and SIAM coordinated NHPP & MNRE National Hybrid Propulsion Program (NHPP) and the Ministry of New & Renewable Energy Sources (MNRE)'s High Energy Density Battery Development Program.

Capability building @ Maruti Suzuki

The development of Hybrid and Electric vehicles is one of the exciting initiatives undertaken by Maruti Suzuki to enhance its R&D capabilities and gear itself for greener technologies. Through this exercise Maruti Suzuki is keen to expand its learning's on green technologies that put minimal stress on non-renewable energy. A team of 25 Maruti Suzuki engineers worked on this project with global hybrid technology and component suppliers.

These future technology vehicles by Maruti Suzuki demonstrate how eco-friendliness and personal mobility can be packaged together as an exciting product. These concepts have been developed by a team of Maruti Suzuki engineers and were showcased at Delhi Auto Expo 2010.

'SX4 Hybrid'

SX4 Hybrid is a Full Parallel Hybrid with Automated Manual Transmission (AMT) on a sedan platform. SX4 Hybrid presents a case of evolution of transportation system with elements of flexibility, style and eco-friendliness. SX4 Hybrid offers mobility solution in an eco-friendly yet stylish manner.

The hybrid system used in the SX4 Hybrid features an electric motor and twin clutch arrangement with advance Lithium-ion battery technology. This concept combines a 1.2 litre K-series petrol engine and a 50 kW electric motor along with 5-speed Automated Manual Transmission. Together, these provide high fuel economy with lower emissions. The SX4 Hybrid is also capable of running solely on its electric motor, offering a further boost to fuel efficiency and zero emission modes in city driving. The SX4 hybrid offers 25 per cent more fuel efficiency compared to conventional gasoline vehicle.

'EECO Charge'

'Eeco Charge' is a zero-emission, pure electric vehicle developed on a MPV platform. It is powered by a 50kW motor and a 24kWh Lithium-ion battery. On full charge it promises a driving range of around 100km and attains top speed of 100 km per hour. The 'Eeco Charge' also has the 'Sport Mode' for acceleration enthusiast. The battery for 'Eeco Charge' has been packaged under floor for better drivability and retaining ample boot space. The real time display of State of Charge and 'Distance to Empty' addresses user's anxiety. The 'Eeco Charge' can be charged using household power source.

About NHPP and MNRE

The National Hybrid Propulsion Programme (NHPP) is an initiative of the Government of India. It is a public-private partnership initiative and India's first in hybrid technology; being jointly funded by Govt. of India and Indian Automotive OEM's. NHPP is expected to develop awareness and generate interest in the Indian automobile market to the world of hybrids.

Considering the importance of battery technology for successful EV/HEV development, MNRE (Ministry of New and Renewable energy) has initiated a program on high energy density battery. The objective of this joint program, funded by Govt. of India & automotive OEM's, is to carry out the local development of high energy Li-ion battery packs by battery manufactures for pure electric/ hybrid electric vehicles.

Society of Indian Automobile Manufacturers (SIAM) has formed a core group of OEM's to take these projects forward. In this initiative SIAM functions as a nodal agency for OEM's, component manufacturers and Government of India. In line with Phase I of the project, OEM's are to showcase their Hybrid and Electric vehicles during Commonwealth Games 2010.

Source: Maruti Suzuki

For Photo: Thanks to www.thehindu.com

Hyundai Next Gen i10 Launched; Price Starts from Rs. 3.48

Hyundai Motor India Ltd. (HMIL), the country's largest exporter and the second largest car manufacturer, today introduced Next Gen i10 – the all new version of its premium compact i10. Sporting an innovative design look and an array of contemporary features, the Next Gen i10 is sure to win many hearts and replicate the phenomenal success of the existing Hyundai i10.

Significantly, this fresh and exciting Next Gen i10 gives Indian consumers the choice of two petrol engines – 1.1 iRDE2 and 1.2 Kappa2 VTVT. While the 1.1 litre iRDE2 engine delivers a maximum power of 69PS@5500 rpm and a maximum torque of 10.1 Kgm@4500 rpm, the1.2 litre Kappa2 VTVT engine delivers a maximum power of 80 PS@6000 rpm and a maximum torque of 11.4 Kgm@4000 rpm. Both the engines are BS IV compliant and designed to deliver improved engine efficiency, optimized fuel consumption, low emission and class leading performance.

With a more efficient engine, the new 1.1 iRDE2 Next Gen i10 has ARAI certified mileage of 19.81 km per litre of petrol while the 1.2 Kappa2 VTVT boasts of a mileage of 20.36 km per litre making i10 the most fuel efficient petrol car in compact segment and above.

On the occasion of the launch of the Next Gen i10, H W Park, MD & CEO, Hyundai Motor India Ltd, said, "Hyundai has always led the way when it comes to introducing class-leading products. When i10 made its global debut in India in October 2007, the customers welcomed it for its fresh design, voluminous interiors and refined performance. Now with the Next Gen i10, we hope to continue the legacy. That is why we have further boosted the design elements and packed the car with safety and comfort-related technological innovations. The result is a truly unique next generation car offering the best-in-class features and performance and we believe that it will set new benchmark in its segment."

The new Next Gen i10 pioneers a host of new design elements. On the exterior front, the new Next Gen i10 sports an aggressive and modern all-new front-end design. Its centerpiece is new chrome radiator grill which features contemporary chrome detailing. It also boasts of a bracing set of 3D wraparound headlamps with multi-reflector chrome surround fog lamps. The bumpers have also been redesigned with a new front grille to lend a more aggressive look.

Not varying from its sporty and sleek look, the Next Gen i10 features a micro roof antenna, body colour door handle and the side indicator lights incorporated on the outside rear view mirror. The rear of Next Gen i10 boasts of sleek and elongated tail lamps, bold rear bumper with body coloured inserts as well as rear bumper reflectors and trendy full wheel cover. Together, these elements are where the Next Gen i10's robustness and contemporary appeal unite so effectively.
The interiors of the Next Gen i10 have been vastly improved and stylized to give customers a touch of sportiness and exclusivity in a new and exciting way.

The new two-tone beige and light brown colour defines class and luxury of the vehicle. To impart a more aesthetic appeal, the fresh and airy interiors have been accentuated with chrome and silver accents at multiple points. Other interesting design features like metal finish centre console, new instrument cluster, blue interior illumination etc. have been added to offer a more luxurious and ergonomic experience.

Apart from this, the Next Gen i10 brings in a host of highly innovative design features like first- in-segment gear shift indicator display (M/T only), digital fuel indicator, Bluetooth, steering mounted audio & bluetooth controls and multiple power outlets.

Hyundai has always led the way when it comes to ensuring safety and security. The Next Gen i10 is packed with an array of active and passive safety features to enable passenger safety. Apart from ABS (Antilock Braking System) and front disc brakes, the car is equipped with reverse parking sensor - a first-in-segment feature to ensure enhanced safety for its occupant.
In addition, the designers of Next Gen i10 have added excitement by packing in class-leading features like foldable key, heated outside rear view mirrors, height adjustable driver seat, electrically adjustable outside rear view mirror, deluxe floor console with power outlet, keyless entry with burglar alarm and engine immobilizer to ensure protection from theft.

The new Next Gen i10 will be available in an array of 8 exciting colours (including 5 new colours) to choose from. About Hyundai i10:The launch of Hyundai i10 (Oct 31, 2007) marked the introduction of the ‘i-series' in India which heralded the emergence of new face of Hyundai which is stylish, modern, luxurious and sporty. Since its global debut in 2007, Hyundai i10 has commanded unprecedented leadership with cumulative sales crossing 7 lakh units. Currently, it is the highest selling compact car in its class.

Hyundai i10 has won many accolades at national and international platforms.

In fact, it became the most awarded Car-of-the-Year (COTY) in 2008 when it swept all the 5 COTY awards including the prestigious ICOTY award. Recently, in Europe i10 was adjudged as the top scorer in JD Power 2010 Initial Quality Study (IQS). In addition, Hyundai i10 is credited with introducing many first-in-segment features like i-shift, i-relax, Electric Sunroof, Integrated 2-Din audio, 2 Tone beige interiors etc.

New Hyundai i10 Price in India:

Source: Hyundai Motor India Limited (HMIL)

BMW X5 Petrol & Diesel Variants Launched in India

The new BMW X5 was unveiled at Bird Automotive, the new BMW dealership facility in Gurgaon. The new BMW X5 has been launched in two variants: BMW X5 xDrive50i (petrol) and BMW X5 xDrive30d (diesel) and can be ordered at BMW dealerships across India.

Speaking on the occasion, Dr. Andreas Schaaf, President, BMW India said, "The new BMW X5 continues to set the standards in driving dynamics, combining more than ever before the fascinating driving experience offered by a BMW X model with outstanding efficiency. Its expressive design, innovative features and its premium character render the new BMW X5 the ultimate ambassador of its segment in every sense of the word."

"The new BMW X5 remains a benchmark and with greater supremacy than ever; it combines the joy of driving with elegance, efficiency, safety and unmatched performance. We are confident that the trend-setting qualities of the new BMW X5 will win admiration amongst individuals who do not negotiate on luxury and performance whether on or off-road." Dr. Andreas Schaaf, President, BMW India further added.

Deliveries of the new BMW X5 will commence from October onwards. Both variants will be available in India as CBU (completely built-up unit) and the all India ex-showroom prices are as follows -

New BMW X5 Price in India:
The new BMW X5 xDrive50i : Rs 69,50,000
The new BMW X5 xDrive30d : Rs 52,99,000

The new BMW X5 will be available in Alpine White as non-metallic paintwork and in the following metallic colours: Black Sapphire, Space Grey, Titanium Silver and Platinum Bronze. In addition, Deep Sea Blue, Platinum Grey and Sparkling Bronze are new colours in the range of metallic colours available for the new BMW X5.

Nevada leather is the standard upholstery for the new BMW X5 and is available in the following colours: Beige, Black, Oyster, Cinnamon Brown and Tobacco. Perforated Beige and Perforated Black is available with the Luxury Package. The following interior trims are available: Fine-wood trim Burl Walnut, Fine-wood trim Bamboo Grain Dark and Fine-wood trim Poplar Grain Light.

The new BMW X5: Description in Brief

The newly interpreted design vocabulary typical of BMW X models comprises above all the structure of the front apron and the position of the standard fog lamps as well as a redesigned rear apron adopting the structure of the front end. An increase in the percentage of front and rear end surfaces painted in body colour emphasises the on-road characteristics of the BMW X5, thereby reflecting the vehicle's higher level of sportiness. With its distinctively contoured bonnet, large-sized BMW kidney grille and dual round headlights slightly cut off at the top, the new BMW X5 boasts a strikingly expressive front end that symbolises power and presence.

In conjunction with the Xenon headlights, fitted as standard, the dual round headlights incorporate LED Corona Rings. The L-shaped, redesigned taillights, each with two homogeneously illuminated LED light banks, reflect the brand-typical nighttime design of the rear end.

The interior of the new BMW X5 is characterised by a generous amount of space and a modern, sophisticated design. In addition to the high seating position, the BMW X5 can accommodate up to seven persons with the optional third-row seats.

Thanks to BMW EfficientDynamics, all versions of the new BMW X5 include brake energy regeneration. In overrun phase, i.e. as soon as the driver stops accelerating, the released kinetic energy is transformed by brake energy regeneration into electrical energy that can be stored. So the battery can be charged "free of charge". The battery then needs less power input when the vehicle starts up again, which frees up the engine and reduces consumption.

The new top-of-the-range model is the BMW X5 xDrive50i, whose V8 power unit featuring BMW TwinPower Turbo and direct petrol injection (High Precision Injection) has an output of 300 kW/407 hp. It produces a maximum torque of 600 Nm at 1,750 - 4,500 rpm and accelerates from 0 - 100 kmph in 5.5 seconds.

The all-aluminium six-cylinder diesel with TwinPower Turbo and Common Rail direct injection featured in the BMW X5 xDrive30d delivers an output of 180 kW/245 hp. It produces a maximum torque of 540 Nm at 1,750 - 3,000 rpm and accelerates from 0 - 100 kmph in 7.6 seconds.

All versions of the new BMW X5 are equipped with an eight-speed automatic transmission. The standard equipment of the new BMW X5 also includes the speed-dependent Servotronic steering assistance system. The new BMW X5 is equipped as standard with the latest generation of the iDrive control system. The new BMW X5 offers a multitude of unique driver assistance systems for optimising comfort, the use of infotainment functions as well as safety.

Source: BMW

New Bajaj Two Wheelers Showroom @ Hyderabad Opened by Abhinandan Motors

India's number one dealer for Bajaj three-wheelers, Hyderabad-based Abhinandan Motors P. Ltd. (AMPL) opens its Bajaj Two-Wheeler showroom here at Hyderabad today. The showroom was inaugurated by Amit Pawar, Zonal Manager (Sales AP), Bajaj Auto Ltd. here at Towli Chowki.

Speaking to Media on the occasion at Abhinandan Bajaj showroom, Towli Chowki, Hyderabad, Amit Pawar, Zonal Manager (Sales AP), Bajaj Auto Ltd. said that the three-storied new showroom spread over 10,000 sq. ft. is one of the biggest and best showrooms in the Twin cities of Hyderabad and Secunderabad with 3S facilities i.e. Sales, Service and Spares under one roof. The showroom is equipped with the latest and most sophisticated equipments to serve the customer better.

Amit Pawar informed that Bajaj Auto had clocked an all-time high monthly sales of 3,29,364 units all over India in August 2010, a 55 % jump over the same month last year. The company's total sales in August 2009 stood at 2,13,072 units. Bajaj Auto's motor-cycles sales in August witnessed a 59 % increase at 2,89,176 units, compared to 1,82,441 units in the year ago-period. The company has sold the highest number of its Pulsar and Discover bikes and has also recorded the highest ever 3-wheeler sales last month, he added.

The company's three-wheeler sales in August 2010 stood at 40,188 units, up 34% over 30,021 units of the same month in 2009. This would not have been possible with the support of our dealers like Abhinandan Motors. Seeing there performance in the three-wheeler segment, we are sure that Abhinandan Motors will be the number one dealer for two-wheelers too in a short time, Amit said. Even though Bajaj has a backlog of about 1,10,000 pending orders for motorcycles, as an inaugural offer, accessories worth Rs.650/- are being offered free, he added.

C.V. Aditya, Zonal Manager (Finance), Bajaj Auto Finance Ltd. said that BAFL is offering good finance options for the customers and is perhaps the only company India in finance sector with a 99% rate of approvals and disbursement of loans.

Swaroopchand Kothari, Chairman - Kothari Group of Companies said that Bajaj Auto has appointed them dealers for the Hyderabad and Ranga Reddy District and very shortly they will open their Two-wheeler showrooms in Vikarabad, Tandur, Parigi, Moinabad, Chevella, Gachibowli, etc. Two wheelers such as Pulsar 220 DTS-i, Pulsar 180 DTS-i, Pulsar 150 DTS-i, Pulsar 135 DTS-i; Discover 150 CC, Discover 100 CC - kick start and electric start models; Platina 100 CC will be available at the new showroom. Abhinandan has already in place three Authorized sales and service points at Attapur, Langer House and Hi-Tech City for Two-wheelers in our command area, he informed.

Rohit Kothari, Managing Director - AMPL said that we aim is to give the best quality service in India to our customers, if everything goes right we will be the India's Number One dealer in Two-wheeler segment also with the support of our customers and Bajaj officials.

Compared to the competitor brands, Bajaj motorcycles are priced economically and with models such as Platina, which gives great mileage, Bajaj has been a favourite of the Middle class said Manoj Kothari, Executive Director - AMPL. In the Three-wheeler segment, Abhinandan Motors plans to add five more branches to its existing 15 branches before December 2010, he added.

Source: Abhinandan Motors P. Ltd.

BMW India Strengths Production Capacity & Dealer Network

The BMW Group is strengthening its commitment in the growth market of India. As a first step, local production capacity at the BMW plant in Chennai has been increased from 3,000 to 5,400 units and the dealer network further expanded.

"India is a market that holds great potential for the future for us and is a building block in our global market offensive. Our success so far has proved that our production-follows-the-market strategy, which has already been successful in markets such as the US and China, is the right approach," said Frank-Peter Arndt, member of the Board of Management of BMW AG, responsible for Production. "At the same time as we are expanding capacity, we will also be gearing the plant to produce a further model for the Indian market, the X1, starting in November 2010 and thereby opening up new customer segments."

In addition to strengthening capacity, a new vehicle logistics centre will also be set up on the grounds of the Chennai plant, for which land has already been acquired. By mid-2012, the BMW Group will have invested a total of EUR 30mn in India since launching production there in 2007.

At the same time, BMW is also stepping up its local sales and marketing activities. To meet rising customer demand for BMW vehicles and services, its sales network will be systematically expanded to 22 dealerships by 2011 - almost doubling its size since early 2009. Towards the end of this year, BMW Financial Services will also begin offering its financial services in the Indian market for the first time.

In the first eight months of this year alone, BMW sales in India climbed 43% to reach a total of 3,301 units. This means that the BMW Group has already sold almost as many vehicles in India this year as in the whole of 2009.

"The ongoing expansion of our dealer network means that we will be present in all major regions of India and able to reach more than 95 percent of our potential buyers," according to Andreas Schaaf, president of BMW Group's Indian subsidiary. "Having taken the lead in the premium segment for the first time last year, we aim to maintain our leading position this year with the market launch of the new 5 Series. We are also confident that we will be able to increase sales substantially over the coming years."

The BMW Group has been actively involved in India through its own sales company since 2006 and has been able to increase annual sales more than tenfold, to 3,619 units between 2006 and 2009. Since March 2007, BMW has also had its own production in India, at its Chennai plant in the state of Tamil Nadu, which builds the BMW 3 Series and 5 Series for the Indian market.

Source: BMW

World's First Talking Newspaper With Volkswagen Vento

It is a talking newspaper from Volkswagen, this time to introduce the Vento, its premium entry level sedan in India.

Unlike most sedans in this segment, the Volkswagen Vento has an extremely elegant and pure design which is a result of passionate craftsmanship. The communication brings this alive through the talking newspaper.

Speaking about this innovation Lutz Kothe, Head of Marketing & PR, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd. said "our aim was to be able to emotionally connect to our customers with this product and what better way than being able to directly speak to them with the aid of a newspaper."

Volkswagen has partnered with the Times of India and The Hindu for this nationwide communication released today.

Source: Volkswagen

HM-Mitsubishi To Expand Dealership Network with 22 New Dealerships

HM-Mitsubishi Motors, one of India’s leading auto manufacturers, is revamping its dealer strategy for the Indian market. As part of the strategy, HM-Mitsubishi will be significantly enhancing its presence in the country, with increased focus on tier II locations. The company will be inaugurating 22 new dealerships by March 2011. With this, HM-Mitsubishi will have 62 dealerships across India.

Speaking about the same, Y.V.S Vijay Kumar, Executive Vice President and Head of Mitsubishi business at HML, said “We have received an overwhelming response for the Outlander 2010, which we recently launched. And by and large we are seeing an increased demand for our brands across different locations, especially for the Pajero and Montero. Given this, and the fact that we will be launching more products for the Indian market shortly, we are adopting an aggressive dealer strategy, to establish our presence in more locations.”

Adding to this Yoshiaki Wada, Head – Dealer Development and Business Development, HM-Mitsubishi Motors, said, “This year, we are looking to aggressively increase our presence in the Indian market. We will be enhancing our focus on the key tier II and III locations, which are playing a key role in the growth and development of the auto sector in the country. In keeping with this, we have inaugurated 14 dealerships in the last five months across tier I and tier II cities. Currently, we are present across 40 locations in India through 54 dealerships and we aim to increase this number to 62 by the end of the current fiscal.”

The Mitsubishi model range in India includes Mitsubishi Lancer, Mitsubishi Cedia, Mitsubishi Cedia Sports, Mitsubishi Pajero, Mitsubishi Motero and Mitsubishi Outlander 2010. The entire Mitsubishi model range is available across all showrooms in the country.

Mitsubishi Cars Price in India (ex-showroom Delhi) are given below:

Mitsubishi Lancer Price 7.75 lacs (ex-showroom)
Mitsubishi Cedia sports Price 9.60 lacs (ex-showroom)
Mitsubishi Pajero Price 20.35 lacs (ex-showroom)
Mitsubishi Montero Price 38.95 lacs ex-showroom
Mitsubishi Outlander 2010 Price 20.25 lacs (ex-showroom)

Source: Mitsubishi Motors

Mahindra's Power Scooters Conquer Khardung La

Since their launch in 2009, the Mahindra Rodeo and Mahindra Duro have proved themselves as true city slickers, capable of taking on the toughest urban terrain. Now, these nifty two wheelers have proved their mettle in the mountains as well.

In August 2009, two intrepid journalists from Overdrive magazine, Halley Prabhakar and Kshitij Sharma, decided to ride the Rodeo and the Duro to Khardung La, the world's highest motorable pass.

But would the scooters be up to the challenge?

The answer proved to be a resounding yes as these gearless scooters admirably lived up to expectations, in conditions which are known to prove harsh for humans, much less machines. As Halley and Kshitij ascended further into the mountains, the air got thinner and the road got tougher. Yet, the Rodeo and the Duro valiantly soldiered on, even as their riders suffered from altitude sickness.

From rain and steep inclines uphill to boulders, and rough gravel roads that seemed to go on for miles, the Power Scooters took it all in their stride.

As Halley himself put it "they should have been battered, plastics should have shattered and tyres should have been slashed to ribbons. What actually happened was the scooters looked ready to head back without a moment's pause and it was we who felt battered and shattered."

Source: Mahindra

Mahindra Bikes Coming Soon in India

The eagerly anticipated launch of Mahindra 2 Wheelers’ new range of motorcycles is just around the corner and to add to the excitement, there’s a specially created teaser campaign that’s all set to hit TV screens in the coming week.

Shot extensively on the world renowned Vallelunga Moto GP race track in Rome, Italy, the ad highlights the bikes’ Italian design credentials and the fact that they have undergone rigorous tests in Italy before coming to India.

About the campaign:

It’s test day at Vallelunga as a team of engineers and a few spectators look towards the race track with eager anticipation. All attention is focused on the circuit as a bike appears in the distance and zooms past the curious onlookers. The camera then cuts to the pit stop and control rooms where you see various monitors displaying the evaluation parameters used to test the bike.

The engineers are elated – the bike has passed the test with flying colours!

The ad has the message: Tested In Italy, Coming to India – Mahindra Motorcycles towards the end.

The ad ends with a musical tune sign off that has the potential to become a signature tune for all advertising of Mahindra 2 Wheelers. While the ad does not show the details of the bike/s, it certainly leaves the viewer with the impression that the Mahindra bikes would have all the latest technological gadgetry courtesy the Italian lineage. The ad will be visible on all key genres of channels ranging from music, movies, mass, news, regional and sports and also on Youtube.

The ad gently exhorts the potential motorcycle buyer to postpone his decision and check out the bikes at the Mahindra show room.

The ad was directed by Andrea Ranalli who is renowned for his work on European Moto GP circuits. The Creative Director is Robby Mathew of Interface Communications.

Mahindra 2 Wheelers’ motorcycles incorporate design elements from the Bologna based Engines Engineering, a boutique design house which was acquired by the Mahindra Group in 2008. In addition to Mahindra 2 Wheelers, Engines Engineering also undertakes design work for companies such as Ducati, MV Augusta and Benelli.

Please click here to view the ad: Click Here

Volkswagen Polo 1.6 l Price @ Rs 6.16 Lakhs Launched in India

After the successful debut of the 1.2 l Polo in India earlier this year, Volkswagen, Europe's largest car manufacturer introduces its powerful 1.6 l Polo variant into the market. This hot hatchback will be available to customers in the highline petrol variant at Rs. 6.16 lakhs, ex showroom New Delhi.


Commenting on this new variant, Neeraj Garg, Member of Board and Director Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd. said "with the introduction of this variant the Polo becomes even more exciting for our customers as it becomes more powerful and fun to drive while continuing to maintain all the features available in the 1.2 l Polo variant."

Volkswagen Polo 1.6 l Variants & Fuel Efficiency:
The new Polo variant sports a 1.6 litre 4 cylinder petrol engine with an output of 105PS @ 5250 rpm and a Torque of 153NM @ 3750 rpm. It is paired with a 5-speed manual gear box and has a fuel efficiency of 15.96 km/litre.

Volkswagen Polo 1.6 l Exterior:
For the exterior, the Polo continues to get the body coloured bumpers, chrome strip in front grille, body coloured outside door handles & mirrors, galvanized body with 6 years anti-corrosion warranty and 15 inch alloy wheels

Volkswagen Polo 1.6 l Interior:
The interior of this car comes with gear shift knobs and interior door handles in chrome, chrome interior trims, storage compartments for 1 litre bottles, 60/40 split folding rear seats and superior ‘livon' upholstery.

Volkswagen Polo 1.6 l Safety Features:
With regards to safety, it is equipped with front disc brakes, ABS, front airbags for driver and co-driver and electronic anti theft immobilizer. On comfort, the Polo offers multi function information display including door opening warning, height adjustable driving seats, adjustable power steering that improves drive comfort, rear de fogger and power locks with remote transmitters. Manufactured in Volkswagen plant at Chakan, Pune the 1.6 l Polo is available to customers immediately.

Volkswagen Polo Petrol Variant Price @ Rs. 6.16 lakhs, ex showroom New Delhi.

Source: Volkswagen India

Harley Davidson Announces Harley Rock Riders in India

Harley-Davidson India today announced the launch of its unique music property - Harley Rock Riders, an annual music platform which will bring together motorcycling and music, honoring Harley-Davidson's historic association with Rock & Roll and its legends. In its first year, Harley Rock Riders will commence with a five-city tour accompanied by Split and guest performances by Them Clones, Thermal and a Quarter, Menwhopause, Native Tongue and Indus Creed.

On the special occasion of the launch of Harley Rock Riders, Sanjay Tripathi, Director - Marketing, Harley-Davidson said, "The Harley-Davidson culture is as much about its unique style as the motorcycles themselves. Self-expression is what Harley is all about and that is what connects us with rock music, and we are proud to announce our annual rock music property Harley Rock Riders."

"We are delighted to provide such a unique platform for Split, a young and budding rock band to showcase their abundant talent. Additionally, Indus Creed's re-launch through this property stands witness to the experience, passion and dedication that Harley-Davidson has to rock music. This property truly embodies the spirit of Harley-Davidson and will mark the beginning of our association with Indian rock music in the years to come. Watch out for the Music, Motorcycles and Mayhem!" he further added.

This annual unique rock music property has been conceptualized by Harley-Davidson India and Rolling Stone India. Rolling Stone India will provide its expertise of talent sourcing and in the coming years assist Harley-Davidson India in managing and executing the exclusive property.

In sync with the freedom, passion and self-expression, that define Harley-Davidson; Split, a promising rock band has been selected to kick-start the Harley Rock Riders tour from 9th September to 4th December. The three-month rock tour will touch upon the five cities that Harley-Davidson has already ridden into with its dealerships - New Delhi, Chandigarh, Mumbai, Hyderabad and Bangalore.

Thrilled on being selected as the 'chosen' band, Split said, "We are pleased and privileged, to be a part of the rock music revolution that Harley-Davidson is bringing to India through their first of its kind Harley Rock Riders platform. Performing at this event and being endorsed by an iconic brand like Harley-Davidson is going to be an unmatched experience for us. We look forward to performing across five cities in India during the tour."

"It's the perfect time and an ideal platform to bring back Indus Creed in a new avatar. We love Harley-Davidsons-beautiful machines that exemplify power and exquisite design. And what a sound they make. We'd like the sound of the new Indus Creed to be just that-powerful and exquisite. We are pleased to re-launch the band at the Harley Rock Riders tour," said Uday Benegal, lead singer of Indus Creed.

TOUR SCHEDULE and ARTISTS

- September 9: New Delhi @ Hard Rock Café
- SPLIT (Mumbai)
- THEM CLONES (Delhi)
- September 23: Chandigarh @ Score
- SPLIT (Mumbai)
- THEM CLONES (Delhi)
- October 7: Mumbai @ Hard Rock Café
- SPLIT (Mumbai)
- INDUS CREED (Mumbai) – Grand relaunch concert
- October 28: Hyderabad @ Hard Rock Café
- SPLIT (Mumbai)
- NATIVE TONGUE (Hyderabad)
- November 11: Bangalore @ Hard Rock Café
- SPLIT (Mumbai)
- THERMAL AND A QUARTER (Bangalore)
- December 4: Grand Concert – Delhi @ Hamsadhwani Theater, Pragati Maidan
- INDUS CREED (Mumbai)
- SPLIT (Mumbai)
- MENWHOPAUSE (Delhi)

Source: Harley-Davidson India

Toyota India Sales Up 26% in August 2010

Toyota Kirloskar Motor has registered a growth of 26% in sales in August 2010 compared to the same period last year. It sold 6361 units in August 2010 against 5045 units in August last year.

A growth of 62% has been recorded for the period January to August 2010, over the same period last year.

Commenting on the month's performance, Mr. Sandeep Singh, Deputy Managing Director-Marketing TKM, said, "The Corolla Diesel that was launched in the end of July has lived up to our expectations with around 2000 bookings since its launch. August also marked the first anniversary of the Fortuner in India, as well as reaching the milestone of 10,000 units sold which we celebrated by introducing the Fortuner Anniversary Edition."

Source: Toyota Kirloskar Motor India

Maruti Suzuki Sales up 23.6% in August 2010

Maruti Suzuki India Limited, India's car market leader, sold a total of 104,791 vehicles in August 2010, growing 23.6 per cent in the month. This includes exports of 12,117units. This is the highest ever monthly sales recorded by the company.

The company had sold a total of 84,808 vehicles in August 2009.

Maruti Suzuki's volume in the domestic A2 segment grew by 25.7 per cent and in the A3 segment the sales volume grew by 34 per cent during the month as compared to sales in August 2009.

During the month the company launched Alto-K10 with 1-litre K-series engine and five CNG models across segments. Customers ranked Maruti Suzuki as the No.1 company in the annual Sales Satisfaction Survey conducted independently by JD Power, a leading global research agency.

Source: Maruti Suzuki India Limited

GM India Sales up 34% in August 2010

General Motors India has registered an impressive growth of 34% in sales in August 2010, compared to the corresponding period last year. It sold 7941 units in August 2010 against 5939 units in August 2009.

The August 2010 sales comprised 2481 units of the Chevrolet Spark, 2475 units of Chevrolet Beat, 1438 units of the Chevrolet Tavera, 724 units of the Chevrolet Cruze, 325 Units of Chevrolet Aveo, 240 units of Chevrolet Aveo U-VA, 176 units of the Chevrolet Captiva and 82 units of Chevrolet Optra.

The increase in the sales was primarily driven by the response to Chevrolet Beat, Cruze and Spark. Chevrolet Beat and Chevrolet Cruze have become the industry benchmarks in their respective segments and a winner among consumers in India, with their best-in-class design, performance and other product attributes. Chevrolet Spark continues to register impressive sales, clearly validating it as the one of the most sought after car in its segment in terms of styling, performance and fuel efficiency offering a value for money proposition. Other car lines have also registered impressive growth during the month.

Commenting on the performance, Mr. P. Balendran, Vice President, GM India said, "We are excited by the continued overwhelming response to Chevrolet Beat, Spark and Cruze. Introduction of best-in-segment cars from the 300 series, increase in customer outreach through distribution network, our unique value proposition like Chevrolet Cashless Ownership offer and our promise to deliver quality and performance are the factors that have led to the impressive sales."

Chevrolet recently completed seven years of its successful journey after its foray into the Indian market. With a wide array of products and services, Chevrolet has brought unmatched product quality and unparalleled performance to the Indian consumers. The company has also ramped up production by adding the second shifts at Halol and Talegaon plants to meet the increased demand of its products. It is also rapidly expanding its sales and service network to support the increasing market demand of its cars.

Source: General Motors India

Audi India Sales Up 46% August 2010

Audi, the German luxury car manufacturer, continued its remarkable performance in India. The company sold 1876 cars from January - August 2010 and has surpassed its last year's annual sales of 1658 cars sold. The company has recorded a growth of 66 % over the same period in 2009 (1128 units, Jan - Aug 2009). Audi India recorded sales of 250 cars in August 2010, a 46 % growth over August 2009 sales (171 units).

"Having successfully surpassed last year's annual sales performance, we are confident that this consistent growth which Audi India has been witnessing through 2010 will help us achieve our goals for the year. Our exceptional sales performance is attributed to the growing number of customers who truly appreciate Audi's endeavor to offer world-class products that reflect luxury par excellence. In line with our philosophy of ‘Vorsprung durch Technik', Audi is committed to set new benchmarks in the auto industry by enhancing the entire experience of owning a luxury automobile in India," said Michael Perschke, Head - Audi India.

Audi India is focused on strengthening its national footprint and recently announced the opening of dealerships in Kolkata and Bangalore. The company is also looking to open new showrooms in Delhi, Mumbai (West), Jaipur, Chennai and Ludhiana soon. Further, after the extremely successful regional rounds, the final of the Audi quattro Golf Tournament 2010 will be held on September 4, 2010 in Manesar.

The Audi model range in India includes Audi A4, Audi A6, Audi A8, Audi Q5, Audi Q7, Audi TT and the super sports car Audi R8. The entire Audi model range is available across the country: in Ahmedabad, Bangalore, Chandigarh, Chennai, Delhi, Gurgaon, Hyderabad, Jaipur, Kochi, Kolkata, Ludhiana, Mumbai and Pune. Further developments include Coimbatore, Indore, Lucknow, Mumbai South and Surat.

Source: Audi India

Mahindra Auto Sales Up 29% in August 2010

Mahindra & Mahindra Ltd. (M&M Ltd.), a part of the US $7.1 billion Mahindra Group, today announced that its auto sales for August 2010 stood at 28903 units as against 22413 units during August 2009, an increase of 29%.

The company's domestic sales stand at 27275 units during August 2010, as against 21410 units during August 2009, an increase of 27%. Exports have grown by 62% during the same period.

The domestic sales for the passenger UV range of products including the Bolero, Scorpio and Xylo stood at 12994 units during August 2010 up by 14% from 11443 units during August 2009.

The 3-wheeler range of products domestic sales stood at 5074 units during August 2010 up by 39% from 3652 units during August 2009. The 4-wheel pickups range of products domestic sales stood at 7533 units during August 2010 up by 45% from 5188 units during August 2009.

The sale of the company's sedan, the Logan, has also seen an upward trend with sales for August 2010 standing at 801 units as against 469 units during July 2009, a growth of 71%.

Source: The Mahindra Group

Mahindra Two Wheelers Sales Up 279% in August 2010

Mahindra Two Wheelers, a part of the US $7.1 billion Mahindra Group, has further consolidated its presence in the two wheeler segment, with record sales of 15,165 units in August 2010.

Mahindra Two Wheelers today announced that its sales for the month of August 2010 stood at 15165 units, as against 4005 units in August 2009, an increase of 279%.

Total cumulative sales from April to August 2010 stood at 54261 units, as compared to 12948 units for the same period last year, an increase of 319%.

"We are very happy with the response to our Power Scooters. Consumers have laid their trust in brand Mahindra which has helped us grow more than 75% in the last four months. We have been achieving several milestones. Just a couple of months ago, we crossed a landmark figure of 1,00,000. Our efforts to come closer to consumers are also bearing fruit as we now have more than 370 dealer ships across the length and breadth of the country." said Mr. Anoop Mathur, Sector President and Member of Group Executive Board Mahindra & Mahindra.

Mahindra 2 Wheelers' Power Scooters cater to a range of consumer segments. The Mahindra Rodeo with its very innovative, contemporary features is popular amongst the Indian youth, while the Mahindra Duro is positioned as a family scooter. The Flyte is the Indian woman's two-wheeler of choice.

Source: The Mahindra Group

TVS Motor's Highest Sales in August 2010

In an impressive showing of monthly numbers, TVS Motor Company registered the highest ever sales figures in the month of August 2010. Total sales of the company stood at 170,735 units in August 2010 against 127,875 units in August 2009, a growth of 34%. Robust growth in all segments of the two and three wheeler market enabled the company to record maximum sales. Independently too, two wheelers and three wheeler sales were highest ever for TVS Motor Company.

Two Wheeler
Total two wheeler sales of the company for the month of August 2010 grew 32% with sales of 167,109 units against 126,842 units recorded in August 2009.

Cumulative sales registered a growth of 32% for the period April to August 2010 with sales of 786,256 units against 594,927 units in April to August 2009.

Domestic sales grew by 29%, registering sales of 148,081 units in August 2010 against 115,095 units in August 2009.

Scooter sales of the company grew 43% increasing to 40,913 units in the month of August 2010 from 28,582 units registered in August 2009. Motorcycles registered a growth of 30% in August 2010, with sales of 66,574 units against 51,127 units in August 2009. Exports grew by a significant 62% with sales of 19,028 units in August 2010 against 11,747 units in August 2009.

Three Wheeler
The company's three wheeler business continued to grow with sales of 3,626 units in August 2010 in comparison with 1,033 units in August 2009. Cumulative three wheeler sales for the period April '10 to August '10 stood at 14,533 units, a growth of 239% over the same period of the previous year.

Source: TVS Motor Company

Tata Motors sales Up 32% in August 2010

Tata Motors' total sales (including exports) of Tata commercial and passenger vehicles in August 2010 were 65,938 vehicles, a growth of 32% over 49,810 vehicles sold in August 2009. The company's domestic sales of Tata commercial and passenger vehicles for August 2010 were 60,781 nos., a 29% growth over 47,126 nos. sold in August last year.

Cumulative sales (including exports) for the company for the fiscal are 315,445 nos., a growth of 43% over 220,978 nos. sold last year.

Commercial Vehicles
The company's sales of commercial vehicles in August 2010 in the domestic market were 35,585 nos., a 20% growth compared to 29,762 vehicles sold in August last year. LCV sales were 20,734 nos., a growth of 11% over August last year. M&HCV sales stood at 14,851 nos., a growth of 34% over August last year.

Cumulative sales of commercial vehicles in the domestic market for the fiscal are 168,508 nos., a growth of 29% over last year. Cumulative LCV sales are 96,245 nos., a growth of 18%, while M&HCV sales stood at 72,263 nos., a growth of 49%.

Passenger Vehicles
The passenger vehicles business reported a total sale and distribution offtake of 27,008 nos. (25,196 Tata + 1,812 Fiat) in the domestic market in August 2010, a 34% increase compared to 20,146 nos. (17,364 Tata + 2,782 Fiat) in August last year. Sales of Tata passenger vehicles are 25,196 nos., a growth of 45% over August 2009. Sales of the Tata Nano were 8103 nos., higher by 224% over August last year. The Indica range sales were 7,531 nos., lower by 22% over August last year. The Indigo range recorded sales of 6,678 nos., a growth of 151% over August last year. The Sumo/Safari range accounted for sales of 2,884 nos., higher by 11% over August last year.

Jaguar Land Rover sales continued their upward trend.

Cumulative sales and distribution offtake of passenger vehicles in the domestic market for the fiscal are 135,509 nos. (125,296 Tata + 10,213 Fiat), against 90,718 nos. (80,392 Tata + 10,326 Fiat) last year, a growth of 49%.

Cumulative sales of Tata passenger vehicles were 125,296 nos., a 56% increase compared to 80,392 nos., last year. Cumulative sales of the Nano are 31,882 nos., a 541% increase. Cumulative sales of the Indica range are 42,644 nos., lower by 9%. Cumulative sales of the Indigo family are 34,988 nos., higher by 132%. Cumulative sales of the Sumo/Safari range are 15,782 nos., higher by 18%.

Exports
The company's sales from exports at 5,157 vehicles in August 2010 registered a growth of 92% compared to 2,684 vehicles in August last year. The cumulative sales from exports for the fiscal at 21,641 nos. are higher by 109% over 10,360 nos., last year.

Source: Tata Motors India

New Swift & Suzuki Kizashi Sport Grade at 2010 Paris Show

At the 2010 Paris Motor Show (Mondial de l'Automobile 2010), which opens on 30 September*, Suzuki Motor Corporation will be exhibiting the following automobiles:

New Swift
Since its market launch in 2004, the Swift has been Suzuki's highest-selling compact car. With worldwide sales exceeding 1.8 million units, it has become Suzuki's highest-profile world strategic model. Now, Suzuki has created a new Swift in line with a "More Swift!" development concept. The new Swift is an evolutionary step forward. It reflects unstinting efforts to deliver a more dynamic driving experience, a more stylish design, and higher levels of environmental performance.

The new Swift for Europe has a 1.2-litre petrol engine and a 1.3-litre diesel engine, each of which realizes low fuel consumption and low emissions together with high power and high torque. A newly adopted Engine Auto Stop Start System helps to reduce fuel consumption even further. A new platform with a longer wheelbase and wider treads gives greater stability, and newly developed suspension gives further-heightened stability and responsiveness for sporty cornering. Plus, heightened levels of safety are reflected in a maximum 5-star in the 2010 Euro NCAP rating.

Production of the new Swift began in June at Suzuki's European manufacturing base, Magyar Suzuki in Hungary. Market launches are scheduled to begin in European countries in September.

Kizashi sport grade
The sport grade of Suzuki's flagship model has sportier interior and exterior design details and enhanced aerodynamic performance.

*The 2010 Paris Motor Show is open to the public from 2-17 October. Press days are 30 September and 1 October.

Source: Suzuki Motor Corporation

Honda Siel Cars India Sales Up 38.75% in August 2010

Honda Siel Cars India (HSCI) Ltd., leading manufacturer of premium cars in India, reported unprecedented August sales since its inception in 1998. The company sold 5,532 units in August 2010 as against 3,987 units sold in August 2009 marking an impressive growth of 38.75%.

The company's best-selling model Honda City sold an impressive 4,259 units in August 2010. Commenting on the company's remarkable sales for the month Mr. Jnaneswar Sen, VP -Marketing, Honda Siel Cars India Ltd. said, "We are pleased with the sales performance last month. The growth has been fuelled by Honda City which continues to reign the premium sedan segment with its unmatched performance. We thank our customers who have reposed their trust in the Honda brand."

Model wise break-up for August 2010: City- 4259; Jazz- 593; Civic- 455; Accord- 203; CR-V- 22

Source: Honda Siel Cars India

Hyundai India Domestic Sales Up 17.2% in August 2010

Hyundai Motor India Ltd, the country's second largest car manufacturer and the largest passenger car exporter continued to be on a growth trajectory with the domestic sales growing by 17.2% over the same month last year.

HMIL's total sales for August, 2010 stood at 50,636 units as against 49,521 units in August, 2009 registering a 2.3 % cumulative growth over the same period last year. The domestic sales accounted for 28,601 units as against 24,401 units in August, 2009 while the exports declined by 12.3 % from 25,120 units in August, 2009 to 22,035 units in August, 2010.

Commenting on August, 2010 sales, Arvind Saxena, Director - Marketing and Sales, HMIL said, "The domestic demand continues to be strong and we have constraints in production due to some components supply. We are changing our production mix to meet this increased demand in the domestic market. We expect the demand in the domestic market to be even stronger in the coming festival season."

The segment-wise cumulative sales for the month of August, 2010 are as follows: A2 segment (Santro, i10 & i20) 45,804 units; A3 Segment (Accent & Verna Transform) 4,806 units; A5 segment (Sonata Transform) 26 units.

Source: Hyundai Motor India Ltd

Volkswagen India Record Sales

Volkswagen Group India breaks its own record by surpassing the cumulative sales figures of the year 2009 by the month of July 2010. The three brands of the Group - Audi, Skoda and Volkswagen - delivered in total 21,333 vehicles to customers from January to July 2010 as compared to 9664 cars sold from January to July 2009, up by 11,669 cars, taking the company's growth to the highest ever witnessed in India at 120.7% percent.

Speaking to the media at the SIAM Annual Convention, Mr. Joerg Mueller, Volkswagen Group Chief Representative India and President & Managing Director Volkswagen India Private Limited said, "We are making great progress with our performance in India. Our current delivery figures are overwhelming and in-line with our plans. That proves we are present in the right market with the right products at the right time. The Volkswagen Polo has seen a great ongoing response from the market and the Volkswagen Vento is already witnessing much anticipation amongst the customers."

The start of production of Volkswagen's Vento, the latest offering from the Volkswagen Group in India, has already started. The Vento will further enhance Volkswagen's presence in the Indian market. Mueller further added, "We are certain about meeting our targets and expect to double our sales in 2010. Keeping in mind our growth strategy we have also significantly increased our dealer base in India. The Volkswagen Group's three brands- Audi, Skoda and Volkswagen now have around 130 dealerships and many more will be added in the near future."

Source: Volkswagen Group India

Tata Motors Ties Up With IndusInd Bank For Auto Financing

Tata Motors has entered into an understanding with IndusInd Bank for financing its range of passenger vehicles to provide an added facility of finance to its customers. A memorandum of understanding was signed by senior executives of both the companies today.

Mr. R. Ramakrishnan Vice President, Passenger Vehicle Business Unit, Tata Motors Limited said, "The customers of Tata Motors will now have access to customised finance products from IndusInd Bank. We are sure that our growing network will also drive the tie-up to achieve the aspirational growth targets. IndusInd ranks in the top retail financiers for Tata Motors commercial vehicle segment today and we are happy to extend this partnership for our passenger vehicle business as well. IndusInd Bank will be one of the preferred financiers for Tata cars and utility vehicles."

Announcing the tie-up, Mr S. V. Parthasarathy, EVP-Consumer Finance Division, IndusInd Bank said, "With this tie-up IndusInd Bank would be in a position to cater the financial needs of Tata Motors customers for the entire range of vehicles sold by Tata Motors. With their huge reach IndusInd Bank and Tata Motors would be able to cater to AAM AADMI"

Source: Tata Motors India

New Hero Honda Super Splendor Launched @ Price Rs. 45950

Hero Honda Motors Ltd, the world's largest two-wheeler manufacturer, has launched the All-New Super Splendor with new value-added features to further strengthen its leadership in the deluxe segment. The all-new Super Splendor 125cc features aesthetic and technological advancements for superior performance and exceptional riding experience.

Commenting on the launch, Anil Dua, Sr. Vice-President (Marketing & Sales), Hero Honda Motors Ltd said, "The strategy of constantly updating the product portfolio has been key to the success of Hero Honda. Our Splendor range is the leading volume driver in the deluxe segment. And today, it is further bolstered by the introduction of the all-new Super Splendor. This bike caters to the changing needs of customers and offers them more contemporary styling and efficient performance. With this launch, we are confident of further strengthening our leadership position in the domestic motorcycle market."

"With consecutive months of four-lakh-plus sales since the month of May, our sales are moving at all-time-high levels. We are looking to build on this momentum with a slew of new launches leading up to the festive season." In a segment where customers seek styling, performance and higher efficiency, Super Splendor offers a perfect blend of features at an attractive value proposition.

The new Super Splendor is supported by new-age technology featuring the Honda Intelligent Ignition System (HIIS). The motorcycle also features a newly designed Carburetor and ACG for improved engine performance. The 5-step adjustable rear shock-absorber provides a smoother drive and comfort. The well-rounded, universal appeal of the all-new Super Splendor is further enhanced by its upgraded external features such as new body-art on fuel tank, new seat design, new wind screen and tail light, uniquely styled front & rear fender, and an elegantly stylized rear grab-rail that hugs the side cowls – thereby marking its unique aesthetic appeal.

The new Super Splendor (drum version with self-start) is attractively priced at Rs 45,950/- (ex-showroom Delhi). It is being made immediately available through Hero Honda's wide network of over 4200 sales and service points across the country. Hero Honda's Splendor brand was first launched in the year 1994 and since then the brand has become a legend in the motorcycle industry in the country, and indeed across the globe, surpassing a series of milestones on the way.

The Super Splendor 125cc was introduced in early 2005 with the path-breaking Quantum Core engine and enhanced features to give fuel economy even with higher engine power. Since then, the bike has been regularly upgraded to meet customers' evolving preferences and tastes.

Source: Hero Honda Motors Ltd

One Million Edition Maruti Suzuki Swift Launched @ Price Rs. 483079

Maruti Suzuki India Limited, the country's largest car manufacturer, today announced the launch of a limited edition of Swift, the iconic premium small car brand.

The "Swift One Million Edition" shall be available in a specially created "Goldsmith Black" color and shall be loaded with smart and attractive features like splendid graphics, special integrated stereo with USB and speakers, luxurious leather seats, cushions, foot-mats and an artistic decal on the exteriors.

The limited edition celebrates Maruti Suzuki's landmark of selling one million cars a year, achieved in late March. The one millionth car was a Swift, and it rolled out of the Company's state-of-the-art plant at Manesar.

The limited edition car is branded: "Swift One Million Edition".

Speaking on the occasion Mayank Pareek, Managing Executive Officer (Marketing and Sales) said, "It is indeed a moment of pride for us. Swift One Million Edition is our gesture to show gratitude to our customers who have strongly supported us in our journey to reach milestone of one million sales in one year."

Highlighting the product Pareek added, "The interiors of the Swift One Million Edition have aesthetics of a commemorative edition. The new features and the characteristic body graphics together compliment the sporty character of the Swift. We are confident that this special edition will bring pride to the select owners who get to possess it".

The Swift One Million Edition is available in Vi version (Petrol) at a price of Rs. 483,079 (ex-showroom, Delhi). Only 1,000 units of this celebration model are being offered.

Swift pioneered the premium A2 car segment in the country. It was Suzuki's first world strategic model and heralded a new design philosophy which is aggressive, bold and sporty. Swift was also a landmark in demonstrating the R&D capability of Indian engineers: a group of 25 Indian engineers worked on design and development of this global model along with their counterparts at Suzuki.

Since its launch in 2005, Swift has commanded unprecedented leadership with over 4.90 lakh happy customers. Swift has the distinction for achieving the fastest 2 Lakh sales in 35 months and fastest 3 Lakhs sales in 46 months.

The Swift has won many accolades at national and international platforms. The super-car won the Car-of-the-Year in as many as 11 countries, including India, for its path-breaking looks and styling, superior safety features and its ability to balance a dynamic driving experience with a comfortable ride. In addition to over 40 national and international awards to credit, Swift created a Guinness World record for the largest gathering of Swift cars in May'10.

Source: Maruti Suzuki India Limited

Honda Siel Cars India Registers Growth of 38.75% in August 2010

Honda Siel Cars India (HSCI) Ltd., leading manufacturer of premium cars in India, reported unprecedented August sales since its inception in 1998. The company sold 5,532 units in August 2010 as against 3,987 units sold in August 2009 marking an impressive growth of 38.75%.

The company's best-selling model Honda City sold an impressive 4,259 units in August 2010. Commenting on the company's remarkable sales for the month Mr. Jnaneswar Sen, VP -Marketing, Honda Siel Cars India Ltd. said, "We are pleased with the sales performance last month. The growth has been fuelled by Honda City which continues to reign the premium sedan segment with its unmatched performance. We thank our customers who have reposed their trust in the Honda brand."

Model wise break-up for August 2010:

Honda City: 4259

Honda Jazz: 593

Honda Civic: 455

Honda Accord: 203

Honda CR-V: 22

Source: Honda Siel Cars India (HSCI) Ltd.