Fiat Linea at Lakme Fashion Week

Fiat made an emphatic style statement as the exclusive automobile partner of the Lakme Fashion Week. Ace Designer Little Shilpa stylized Fiat Linea with sparkling embellishments that perfectly complimented its association with the fashion extravaganza, The Lakme Fashion Week. Fashionistas and style-czars were dazzled by the glamorous showcasing of the stunning Fiat Linea.

Fiat’s association with Little Shilpa to dress up the Fiat Linea as the show car underpins its commitment to redefining luxury and performance. Akin to the striking Fiat Linea, leading fashion designer Little Shilpa is known for redefining fashion precincts, setting unprecedented trends and having a futuristic approach to style.

The Fiat Linea redefines luxury with its classy exterior, plush interior, and advanced technology. The car offers a perfect blend of sophisticated style, guaranteed performance, class leading comfort, and all-in-all an outstanding ride. Its association with Lakme Fashion Week appropriates this social stature along with reinforcing its position in the lifestyle segment.

Speaking on the association, Mr. Rajeev Kapoor, President & CEO, Fiat India Automobiles Ltd. said, “Our collaboration with Lakme Fashion Week as the exclusive automobile partner offers us an ideal platform to showcase the avant-garde automotive design and splendor of the Fiat Linea. The quintessence of this association emphasizes our deep commitment to continually setting new benchmarks by creating luxurious products for people with superior demands. We are happy that India’s leading accessory stylist Little Shilpa has elegantly reinvented the stunning Linea further enhancing the oomph factor of the car and making it the true show stopper of the fashion week”

Little Shilpa added, “I feel very privileged to be associated with Fiat. The Linea’s sleek silhouette, sophisticated contours and unique style is hugely inspiring for creative minds. With increasing Fiat Linea’s fashion quotient as the brief, I decided on the usage of the shimmering crystals in my design for the Fiat Linea, accentuating its beauty further”

Fiat Punto 90 HP & Fiat Linea T-Jet @ Auto Car Performance Show 2010

Fiat India Automobiles Ltd delighted car enthusiasts at the Autocar Performance Show through showcase of Punto 90 HP and Linea T-Jet which were successfully launched earlier this year. These segment defying cars are a part of the show to ensure that enthusiasts have a better understanding of these beauties.

Rajeev Kapoor, CEO and President, Fiat India Automobiles Ltd said, "The Autocar Performance Show is a one-of-its-kind platform for car makers and enthusiasts in the country. As a company, it allows us to reach out to a multitude of fans and potential customers in a short span of time. We showcased the Linea and Punto in the last edition of APS and this time we felt it was an ideal platform for us to showcase two of our best cars."

Fiat Grande Punto 90 HP:
The Grande Punto 90HP comes equipped with Dual Stage Airbags, ABS with EBD, Automatic Climate Control, Blue & Me technology, Integrated CD/MP3 player with USB, Alloy wheels with the widest tyres (in the category), Chrome plated door handles, swanky Red stitching on the seats, and a host of other exciting and new age features. Customers will also have a choice of personalization through a special accessory pack for the Punto 90 HP that includes a rear spoiler, chrome exhaust tip, Stylish body decals, sporty aluminum pedals, and leather seat covers & punto branded door Sill. This accessory pack shall provide discerning customers a ‘sporty feel', along with the opportunity to stand out in the crowd.

The Fiat Grande Punto 90 HP MULTIJET, delivering 93 PS of power, is positioned within the ‘performance diesel' segment and competes with existing and future brands in this segment. The car which is available in 5 electrifying colors: Bossa nova white, exotica red, medium grey, fox trot azure and tuscan wine.

FIAT PUNTO 90 HP MULTIJET Price (EX- SHOWROOM)
Delhi - Rs. 679,128
Mumbai - Rs. 701,741
Bangalore - Rs. 688,549
Chennai - Rs. 683,136
Kolkata - Rs. 685,239

Fiat Linea T-Jet is a perfect example of style, class, sophistication, power, performance and comfort. The 1.4 T-Jet is a new generation petrol technology and amazing power of 114.2 PS @ 5000 rpm and low end torque of 207 Nm @ 2200 rpm.

The environment friendly engine delivers an enhanced fuel efficiency of 14.6 kmpl. The new improved AC and premium imported leather upholstery guarantees a comfortable and memorable driving experience. The class leading features of the Linea T-Jet make the car an outstanding in the C segment. The beautiful car is available at all the Tata Fiat showrooms in Mumbai, Pune, Delhi / NCR and Kolkata and is available in 8 colours including Sunbeam Beige colour.

Source: Fiat India

Next Generation Fiat Linea T-Jet Launched in Kolkata

Fiat India Automobiles C segment offering Linea won many admirers when it was first launched in January 2009.Fiat Linea T-Jet Yesterday with the launch of the next generation Fiat Linea T-Jet the company is ready to redefine the performance and luxury benchmarks in the C segment. With an array of best in class features the new Italian beauty is reminiscent of higher segment cars. With a brand new T-Jet engine the new Fiat Linea will be a powerhouse. The new imported power train delivers 114 PS power and an unbelievable torque of 207 Nm, enough to leave all its competitors behind. With this, the Fiat Linea will be the first and only car in the premium sedan segment to boast of a turbo charged petrol engine.

The Fiat Linea T-Jet comes with 13 new features and 7 class leading equipment is sure to delight its owners. The cars sets new benchmarks in the area of performance, safety,comfort,ride and handling and in- car Infotainment. All 4 disc brakes(a first in the segment) developed with Dual airbags,ABS with EBD. Bigger 16 inch alloy wheels with wider 205/55 R16 tyers and longest wheel base of 2603mm and enhanced ground clearance of 170mm. Premium imported leather upholstery and soft touch dashboard with chrome accents. Cabin comfort is ensured with Auto AC, with rear knee and foot level AC vents which makes it more luxurious.

The good news extends to the pricing with the car being available in two variants at a special introductory period price. The all new Fiat Linea T-Jet is available with amazing price tag at Rs. 8.55 lacs and Rs. 8.99 lacs (ex-showroom Delhi). Fiat India will initially focus on two of the most important markets, Mumbai / Pune and Delhi / NCR, which constitute 60 percent sales volume in the C plus segment. With its focus on these important markets and other top metros, Fiat expects to drive in the Linea T-Jet with a vroom.

Speaking on the launch of the all new Linea, Mr. Rajeev Kapoor, President and CEO, Fiat India Automobiles Ltd said, We are pronouncing the Linea T Jet as Refined luxury and power. The Linea T jet is a product that has been refined according to the feedback received from existing and potential customers. It literally sets a benchmark in the C plus segment with its robust engine and the never ending list of features. The new Linea offers a perfect blend of sophisticated style, guaranteed performance, class leading comfort, outstanding ride and handling with unbeatable toughness. Linea T-Jet is sure to give competition in the C plus segment, a run for its money.

The beautiful and performance oriented Linea T-Jet will be available in a spectacular new Sunbeam Beige colour. The car will be available at Tata Fiat showrooms in Mumbai and Delhi before it is launched in a phased wise manner across the country. The Linea has won many hearts with its tangible attributes and its creative campaign which had everyone humming the Admiration Guaranteed tune. The new Linea T-Jet will continue to melt hearts with the launch of a new chapter of this popular campaign.

Source: Fiat India Automobiles Ltd

Fiat Linea T-Jet Launched in India; Price Starts 8.84 Lakhs

Fiat India Automobiles' C+ segment offering Linea won many admirers when it was first launched in January 2009. Today with the launch of the next generation Linea T-Jet, the company is ready to redefine the performance and luxury benchmarks in the C+ segment. With an array of best in class features the new Italian beauty is reminiscent of higher segment cars. With a brand new T-Jet engine, the new Linea will be a powerhouse. The new imported power train delivers 114 PS power and an unbelievable torque of 207 Nm, enough to leave all its competitors behind. With this, the Fiat Linea will be the first and only car in the premium sedan segment to boast of a turbo charged petrol engine.

The Fiat Linea T-Jet with 13 new features and 7 class leading equipments is sure to delight its owners. The car sets new benchmarks in the areas of performance, safety, comfort, ride, handling and in-car infotainment. Safety: All 4 disc brakes (a first in the segment), Dual airbags, ABS with EBD

Ride and handling: Bigger 16 inch alloy wheels with wider 205/55 R16 tyres and longest wheel base of 2603mm and enhanced ground clearance of 170mm. Luxurious interiors: Premium imported leather upholstery and soft touch dashboard with chrome accents. Cabin comfort is ensured with Auto air conditioning, with rear knee and foot level AC vents.

Infotainment: Proprietary 'Blue and Me' technology and unique ‘My car’ features and many more. The good news extends to the pricing with the car being available in two variants at a special introductory period price.

Fiat Linea T-jet Price in India:
Fiat Linea T-jet price at Rs 8.84 lakhs ex-showroom, Mumbai.
Fiat Linea T-jet Plus Price at Rs 9.29 lakhs ex-showroom Mumbai.

Source: Fiat India