Nissan Micra Record Sales in May 2011

Nissan Motor India Private Ltd (NMIPL) announced that it has clocked a domestic sales of 1588 nos. in the month of May 2011 compared to 56 units of CBUs in May 2010.

The Micra compact hatchback - the first model to be produced at Nissan's Chennai plant - is driving this sales boost and accounted 1566 units in May 2011. The X-TRAIL lifestyle SUV, Teana sedan and iconic 370Z sports car comprised the remaining sales.

Since it went on sale last July 2010, Nissan has already sold over 14,711 Micras in India until April 2011, and it continues to be exported to world markets. Last month South Africa became the latest market to launch the Indian-produced hatch.

NMIPL Managing Director & CEO, Kiminobu Tokuyama said: "Our domestic sales performance in May is very encouraging and demonstrates Nissan's long-term commitment to sustainably increase our presence within the Indian market.

"This is being supported by the locally-produced Micra, together with the rapid expansion of our dealer network which is continuing across all regions."

Source: Nissan

Nissan Micra Prices Go Up by 2%

Nissan Motor India Private Ltd has announced that it has increased the price of its flagship model Nissan Micra, by up to 2% with effect from today.

The hike will be applicable to both Petrol and Diesel version and will be in the range of Rs. 2,500 (0.5%) to Rs. 11,170 (2%).

While the prices of the locally manufactured Micra is being increased, the company left the prices for its CBU models like Nissan X-Trail, Nissan Teana and the Nissan 370Z untouched.

Commenting on the increase in prices of the Nissan Micra, Mr. Kiminobu Tokuyama, M.D. & CEO, Nissan Motor India said, “There has been a steady increase in the input cost over a period of time. It has come to a situation now that the price hike is inevitable and we have decided to increase the price of Micra.”

Source: Nissan Motor India Private Ltd

7 New Nissan Dealership in India

Nissan Motor India Ltd. (NMIPL) announced the opening of seven new dealerships across the country in an endeavour to achieve maximum customer outreach, in line with its growth strategy and long-term commitment to India. Nissan dealer network establishes itself in the cities of Karnal, Agra, Goa, Kolhapur, Vadodara, Secunderabad & West Delhi respectively.

With the opening of Malwa Nissan in Karnal, Haryana; Atmaram Nissan in Agra; AM Nissan in Goa; SMG Nissan in Kolhapur; Aster Nissan in Vadodara; Fortune Nissan in Secunderabad, & Sky Nissan in West Delhi, Nissan currently has 30 dealerships operational across the country. It marks the automotive major's expansion strategy to reach commercial coverage in more than 70% of the national territory. Currently 14 states of the country have Nissan dealerships.

With the establishment of Fortune Nissan in Secunderabad, this will be Nissan's third dealership in Andhra Pradesh after Hyderabad and Vijayawada. And with Sky Nissan kicking off in Delhi, it is the second in the National Capital after Nath Nissan.

Commenting on the new dealership openings, . Kiminobu Tokuyama, M.D. & CEO, Nissan Motor India said, "We are delighted to bring Nissan to more customers in India through our dealerships in the States of Haryana, Uttar Pradesh, Goa, Maharashtra, Gujarat, Andhra Pradesh and in Delhi. We are aware this is a very important phase of our journey and we stand by our commitment to provide Indian customers with a full range of products and services."

Says Manoj Kumar, Vice President – Operations, Hover Automotive India, "We are extremely happy to open seven new dealerships in the cities of Karnal, Agra, Goa, Kolhapur, Vadodara, Secunderabad & West Delhi. With the valued patronage and support of our dealer partners, we hope to create a significant presence of Brand Nissan and provide total customer satisfaction with high-quality service standards."

In the process of establishing the Nissan Brand in India, NMIPL - in partnership with Hover Automotive India, its marketing, sales, after-sales service and dealer development arm - is rapidly preparing its dealer network structure to support the up-coming growth in the country. The company today has 30 dealers operational across the country and aims to have more than 100 dealers by 2013.

Name	Proprietor/Owner	Facility space (sq ft)	Location
Malwa Nissan	Mr. Nitin Sharma	Approx 52000 Sq Ft.	NH-1,117 km Stone, GT Road,
			Near Toyota Showroom,Karnal – 132001
Atmaram Nissan	Mr. Sunil Agrawal	Approx 45000 Sq Ft.	Plot No 660/2, Near Shastri Puram Fly over,
			Village Artoni, NH - 2, Agra – 282007
AM Nissan	Mr. Thomas Menezes	Approx 40000 Sq Ft.	Plot Nos. 49/3 & 49/4, Nagoa, Verna, Goa
SMG Nissan	Mr. Dilip Ghatge	Approx 40000 Sq. Ft.	Plot no.14,15 Mauje Ujalaiwadi, District
			Kolhapur, NH-4 Highway, Kolhapur, Maharashtra.
Aster Nissan	Mr. Mayank Shah	Approx 32000 Sq. Ft.	Plot No.986/32 GIDC Makarpura Main Road,
			Vadodara, Gujarat, 390 010
Fortune Nissan	Mr Nirav Modi	Approx 35000 Sq. Ft.	160-D, Patny Nagar, S. P. Road,
			Secunderabad – 500003, Andhra Pradesh
Sky	Mr. Neil Singh Chahal	Approx 30000 Sq. Ft.	63 Rama Marg,Najafgarh Road,
			New Delhi, 110015

The seven dealerships – Malwa Nissan in Karnal, Atmaram Nissan in Agra, AM Nissan in Goa, SMG Nissan in Kolhapur, Aster Nissan in Vadodara, Fortune Nissan in Secunderabad & Sky Nissan in West Delhi - have spacious showroom facilities with service area to cater to customers' need for a quick and better service. The sales consultants and service teams at all the dealerships are trained personally by Nissan and Hover Automotive India to ensure a high level of customer satisfaction.

The line of vehicles offered by Nissan in India include the Nissan Micra (Global compact hatchback), Nissan Teana (luxury sedan), Nissan X-Trail (SUV model) and Nissan 370Z (iconic sports car).

Source: Nissan Motor India Ltd.

Nissan Micra Diesel Price Starts @ 5.85 Lakh Launched in Mumbai

Nissan Micra Diesel Price @ Rs. 5,85,617 for XV and Rs. 6,33,849 for XV Premium respectively (ex-showroom Mumbai prices).

Nissan Motor India Private Ltd (NMIPL), following the successful commercial launch of the petrol variant of its first 'Made-in-India compact hatchback –Nissan Micra -today announced the launch of the diesel-powered Micra in the city. The car was launched at Ichibaan Nissan – the company's authorized dealership in Mumbai. Sales for Diesel-powered Micra will commence from the dealership starting today. Kiminobu Tokuyama, M.D. & CEO, NMIPL, Manoj Kumar –VP Operations, Hover Automotive India Pvt Ltd (HAI) –the strategic alliance partner for Nissan in India, accompanied by other senior officials of Nissan and HAI attended the launch event.

Nissan also plans to launch 9 models by 2012, out of which company plans to launch sedan in 2011. Company's plant has an initial capacity of 2,00,000 units per year and plans to expand it to 4,00,000 units per year. The company has 21 dealers operational in major cities across the country and aims to have more than 100 dealers by 2013.

Nissan Micra Diesel Features, Mileage, Variants, Colours:

Nissan Micra Diesel is born out of the need to simplify the city chaos and enrich the urban driving experience. It is a reliable, stylish, safe and eco-friendly car for people who enjoy everyday driving. Nissan Micra Diesel is a smart, global hatchback with an affable appearance and engineered for easy handling and sprightly performance, while realizing class-competitive fuel efficiency. The Diesel-powered Micra comes with fuel economy of 23.08 kmpl (as approved by ARAI), making it the best in its class.

The Diesel-powered Nissan Micra will be available in two variants of XV and XV (premium). Available with greige interiors, it will be introduced in a range of six colours; Sunlight Orange, Brick Red, Pacific Blue, Storm White, Blade Silver and Onyx Black. The ex-showroom Mumbai prices for Nissan Micra Diesel are Rs. 5,85,617 for XV and Rs. 6,33,849 for XV Premium respectively.

Positioned in the B+ car segment, the Micra Diesel is powered with the popular 1.5litre Common Rail Direct Injection K9K Diesel Engine, which is mounted for the very first time in India on Nissan's versatile 'V' platform. The 8-valves, 4-cylinder Diesel-powered Micra generates Power rated at 47Kw (64PS) @ 4000 rpm, while torque output is 160Nm @ 2000 rpm. The Nissan Micra Diesel comes with a 5-speed manual gearbox. The wide gear coverage enables the 1.5-litre engine to achieve brisk acceleration in city driving conditions. The engine is refined and very silent, thus well adapted for Indian conditions.

Commenting on the launch Kiminobu Tokuyama, M.D. & CEO, Nissan Motor India said, "The success of petrol powered Micra in the domestic market has given us huge confidence to introduce the Diesel powered Micra within six months from the petrol version. The Diesel Powered Micra with its best in class fuel efficiency and unique features has the potential to crave a niche for itself in the overcrowded compact hatchback segment in India. This is not just another variant. It is the right product at the right time that will offer the discerning Indian customers a good means of urban mobility with a complete package of performance, features, safety and comfort. We are aware this is a very important phase of our journey and we stand by our commitment to provide Indian customers with a full range of products and services"

Says Manoj Kumar, VP –Operations, Hover Automotive India, "Ever since we launched the petrol variant in July, we have been flooded with enquiries for Micra Diesel. I am confident that the Diesel-powered Micra, is a good value proposition and a desirable option to choose from, for the Indian customers during this season. We are elated with the initial response the pre-order bookings have generated so far through our dealerships prior to the launch. We keenly look forward to replicate the success of the petrol variant with the Diesel-powered Micra. The Nissan Micra Diesel will be launched nationwide with a comprehensive multi-media marketing campaign featuring our brand Ambassador Ranbir Kapoor. We will also be using some non-conventional forms of media to maximize the product visibility and increase sales."

A comprehensive multimedia ad campaign (T.V., Radio, Print and Digital) has also been launched to support this activity. In July this year, Nissan launched the petrol variant of its first made in India global compact car –Nissan Micra (Global compact hatchback), based on the Versatile 'V' platform at its factory in Oragadam, Chennai. Since the sales began on July 15, 2010, the company has till date sold over 6000 units of Micra. With the launch of Micra Diesel, Nissan will add another variant to its product kitty providing the customers with a good choice.

Source: Nissan Motor India Private Ltd (NMIPL)

Nissan Micra Diesel To Hit Indian Roads in December 2010

Nissan Motor India Private Ltd (NMIPL), following the successful commercial launch of the petrol variant of its first ‘Made-in-India compact hatchback –Nissan Micra announced that the diesel variant of Micra will hit Indian roads in December 2010. The Nationwide sales for the Diesel-powered Micra would commence from December 10, 2010. The announcement was made by Kiminobu Tokuyama, M.D. and CEO, NMIPL, Dinesh Jain –CEO, Hover Automotive India Pvt Ltd (HAI) –the strategic alliance partner for Nissan in India, accompanied by other senior officials of Nissan and HAI.

Nissan Micra Diesel is a smart, global hatchback with an affable appearance and engineered for easy handling and sprightly performance, while realizing class-competitive fuel efficiency. The Diesel-powered Micra comes with fuel economy of 23.08 kmpl (as approved by ARAI), making it the best in its class. Positioned in the B+ car segment, the Micra Diesel is powered with the popular 1.5litre Common Rail Direct Injection K9K Diesel Engine, which is mounted for the very first time in India on Nissan's versatile ‘V' platform.

The 8-valves, 4-cylinder Diesel-powered Micra generates Power rated at 47Kw (64PS) @ 4000 rpm, while torque output is 160Nm @ 2000 rpm. The Nissan Micra Diesel comes with a 5-speed manual gearbox. The wide gear coverage enables the 1.5-litre engine to achieve brisk acceleration in city driving conditions. The engine is refined and very silent, thus well adapted for Indian conditions.

Speaking on the occasion Kiminobu Tokuyama, M.D. and CEO, Nissan Motor India said, "The success of petrol powered Micra in the domestic market has given us huge confidence to introduce the Diesel powered Micra within six months from the petrol version. The Diesel Powered Micra with its best in class fuel efficiency and unique features has the potential to crave a niche for itself in the overcrowded compact hatchback segment in India. This is not just another variant. It is the right product at the right time that will offer the discerning Indian customers a good means of urban mobility with a complete package of performance, features, safety and comfort. We are aware this is a very important phase of our journey and we stand by our commitment to provide Indian customers with a full range of products and services"

Starting November 7, 2010, the Nissan dealerships across the country have already commenced the bookings for the Diesel powered Micra. A comprehensive multimedia ad campaign (T.V., Radio, Print and Digital) has also been launched to support this activity. Says Dinesh Jain, CEO, Hover Automotive India, "Ever since we launched the petrol variant in July, we have been flooded with enquiries for Micra Diesel. I am confident that the Diesel-powered Micra, is a good value proposition and a desirable option to choose from, for the Indian customers during this season. We are elated with the initial response the pre-order bookings have generated so far through our dealerships prior to the launch. We keenly look forward to replicate the success of the petrol variant with the Diesel-powered Micra. The Nissan Micra Diesel will be launched nationwide with a comprehensive multi-media marketing campaign featuring our brand Ambassador Ranbir Kapoor. We will also be using some non-conventional forms of media to maximize the product visibility and increase sales."

Nissan Micra Diesel is born out of the need to simplify the city chaos and enrich the urban driving experience. It is a reliable, stylish, safe and eco-friendly car for people who enjoy everyday driving. The Diesel-powered Nissan Micra will be available in two variants of XV and XV (premium). Available with greige interiors, it will be introduced in a range of six colours; Sunlight Orange, Brick Red, Pacific Blue, Storm White, Blade Silver and Onyx Black. The Nissan Micra Diesel will be marketed and sold in India and subsequently will be exported to South Africa next year.

In July this year, Nissan launched the petrol variant of its first made in India global compact car –Nissan Micra (Global compact hatchback), based on the Versatile ‘V' platform at its factory in Oragadam, Chennai. Since the sales began on July 15, 2010, the company has sold over 5000 units of Micra. With the soon-to-be launched Micra Diesel, Nissan will add another variant to its product kitty to cater to its Customers' choice.

Unique Proposition
The Diesel-powered Nissan Micra is equipped with some key technological innovations, which are designed to simplify day-to-day life for its owners. The Micra Diesel offers first-in-its-class Intelligent Key plus Immobilizer, a push-button engine start-stop system and electric foldable mirror.

Another unique feature is the intelligent multi-display meter, which supplies drivers with real time fuel economy information and cruising range. In addition, the driver power windows are fitted with ‘one touch up/down' feature along with a pinch guard.

Source: Nissan India