Hyundai Motor India Ltd, the country’s second largest car manufacturer and the largest passenger car exporter achieved record sales of 34,725 units in the domestic market this month which is the highest ever since the company started sales in September, 1998. This is also the first time that HMIL in the last four consecutive months has achieved over 50,000 units of sale cumulatively.
HMIL’s total sales for October, 2010 stood at 52,225 units as against 51,735 units in October, 2009 registering an increase of 0.9%. The domestic sales accounted for 34,725 units as against 28,301 units in October, 2009 while the exports dipped by 25.3% from 23,434 units in October, 2009 to 17,500 units in October, 2010.
Arvind Saxena, Director - Marketing and Sales, HMIL reflecting on this month’s performance said, “the market has been on an upswing for the last few months but the introduction of the new ‘Next Gen’ i10 has really pepped up things for HMIL with the new i10 sales growing as much as 26% in the last two months. HMIL’s strategy of innovating and giving the customers the latest has worked very well for its success and we feel our customers really appreciate our efforts. The strong domestic demand has forced us to change our product mix and focus more on the domestic market.”
The segment-wise cumulative sales for the month of October, 2010 are as follows: A2 segment (Santro, i10, i20) 46,399 units; A3 Segment (Accent & Verna) 5,730 units; A5 segment (Sonata Transform) 22 units; Santa Fe (SUV) 74 units.
Courtesy: Hyundai Motor India Ltd
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