Hyundai Motor India Limited, the country’s largest exporter and the second largest car manufacturer, added another feather to its cap with its new luxury SUV Santa Fe receiving overwhelming response from all parts of the country by registering 535 bookings within two weeks of its spectacular launch.
Commenting on this, H. W. Park, MD & CEO, HMIL, said, “It is a matter of great pride for us to have received such an encouraging response for our recently launched luxury SUV – the Santa Fe. The globally acclaimed luxury Santa Fe has class leading features and our Indian customers have received this SUV with unparalleled enthusiasm and affection. Looking at the initial customer response, we might even consider importing larger numbers for the next year.”
The bookings for the Santa Fe opened on 18 October, 2010 and closed on 30 October, 2010. The company has planned to take in only limited number of bookings as the Santa Fe is brought into India as a Completely Built-up Unit (CBU) from the parent HMC in South Korea and demand being exceptionally high in the international market, the Santa Fe numbers would be limited in India.
The company’s initial plans were to sell around 500 - 600 units per annum but looking at the overwhelming response the company will consider bringing in more units in the coming year. The luxurious Santa Fe was offered at an introductory price of Rs 20, 95,000 (2WD) and Rs 22, 95,000 (4WD) Ex-Showroom, New Delhi.
In India, the Santa Fe is available with a 2.2L CRDi engine – the most powerful and efficient engine in its class - that delivers a maximum power of 197PS/4000 rpm and an impressive torque of 42.9 kgm/1800~2500rpm – both highest in class. Available in six speed manual transmission, with an option of 2WD and 4WD, the high-tech engine incorporates a host of advanced technologies aimed at delivering an optimal balance of performance, excellent drivability on all terrains and a segment-best fuel mileage of 14.66 kmpl (ARAI certified).
Source: Hyundai Motor India Limited
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